Domain and website tools
I use several tools to monitor the performance of my own
websites, by regularly reviewing their progress I can see what
works and what does not.
Ranking tools
Where is my listing? Want a tool that can tell you which page
your site appears on by keyword?
www.top25web.com/cgi-bin/report.cgi
Top25web searches domain names by keyword for the following
search engines:- Google, Alta vista and inktomi, drilling down
for the first 500 entries on each search engine.
How many of my websites pages are indexed? Do you have a large
site? - it can be a pain using the site: command in Google, the
following tells you how many of your pages are indexed in Fast,
Google, Alta Vista and MSN.
www.neutralize.com creates a pie chart of the % of your pages
indexed in each of the engines.
Meta - Tag analysers
Meta tags are much less important than they used to be, though
the Title tag is still very powerful.
The following are my favourites:-
http://www.sitesolutions.com/analysis.asp - select the website
analysis option from the left hand, this is particularly good at
telling if you’ve got the right combination of keywords in your
tags and which keyword should be where.
http://www.sitescreamer.com/from22.html - this analyses your
tags, and gives a narrative opinion - excellent being the best
rating.
Traffic statistics
Good traffic statistics are essential for your own site, but how
to get information on rivals traffic?, Alexa makes use of its
own database of user and converts these to a traffic ranking.
The Alexa site can be found at www.alexa.com
Good HTML
Google and other search engines have problems with poor html -
so cleaning up the glitches in your scrip can be helpful. The
following is a good free html validator :-
www.htmlhelp.com/tools/validator
Keyword density
Writing keyword rich copy isn’t the easiest task in the world,
but to get a good ranking, your keyword density has to be right,
not too low, not too high ( between 3% and 7%). The following is
a good article on the subject and contains a link to a good
density tool.
The article
http://www.in-vancouver.com/members/news_item.php?record_num=48
The tool: www.keyworddensity.com
Selecting keywords
Not sure which keywords will bring what traffic?
Wordtracker has a great site - try their free report first, if
it works for you, the sell a days usage from £4.00 ($6.00).
www.wordtracker.com
I hope you find these tools helpful, I use them on a daily basis
and find them very helpful.
Every thought of a question you wanted to ask Google?
Google answers works by you posting a price for each question -
the higher the price the more likely it will be answered. Higher
bids also get more thorough explanations. Payment is by credit
card and prices start from $2.00
This is a good place to get started with web site optimisation.
Typically an experienced researcher will spend an hour or so
looking at your site for £40-50. This compares very favourable
to the £100's you can pay elsewhere.
A good tip is to read the last few weeks of questions - most
likely there will be questions very similar to yours.
The answers given often are full of links to sites which are
both reputable and amongst the leaders in their field.
The site is also full of helpful questions and answers on domain
names and web tools.